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In company profile section we explore more on fundamentally strong and well established companies that are listed on the Indian Stock Exchanges. This Guide book would cover the contents regarding to company’s origin, founders, latest financial reports and several noteworthy reports that would act as an add-on while framing the fundamental analysis of the company. This week we would be exploring HUL that is an Leader in Indian Consumer Segments.Company Genesis & Profile: Brief Company Profile: HUL alias Hindustan Unilever Limited was incorporated in the year 1933 having its headquartered at Andheri (E), Mumbai. HUL’s currently has more than 400 brands in the market and claims to attract maximum consumers via its products like Lakme, Ponds, Dove, Knorr etc. The company has employed over 81,000 staff via direct and indirect employment.Inception & Founders: HUL set up its first Indian subsidiary company, Hindustan Vanaspati Manufacturing Company in the year 1931 and Lever Brothers India Limited in the year 1933 and United Traders Limited in the year 1935 these three companies allied to form Hindustan Lever Limited in the year 1956. In the year 2007, the company was reformed as Hindustan Unilever Limited.Chairman & Directors: Mr Sanjiv Mehta is the chairman and Managing Director of HUL.Customer Segment & Area of Operations: HUL is mainly spread across FMCG leader that has a wide and diversified customer segment across India.The products are broadly classified across 4 major segments that consist:

• Food
• Homecare Brands
• Personal Care Brands
• Water Purifier Brands

While personal care brands are the highest contributor to overall companies revenue. Some of the well-known brands are described below:HUL has successfully created its brand value among its more than 700 million customers using its products.Confidence Booster for Investors: The following pointers will uplift the confidence of any stock market analyst. As this highlight the favourable business outcomes for HUL.

• The ROCE of this company is 196.19%.
• The company is debt free almost.
• The companies has good Return On Equity at 85.40% considering 5 years.
• Company has been maintaining a healthy dividend payout of 82.74%.

Quick Financial Information(Last Updated on 08/08/2018):

Market Cap:	374,492 Cr.
Book Value:	39.75
ROCE:	196 %
Net profit margin (%)	15.16
Stock P/E:	67.41
Return On Equity (%)	71.61
Adjusted EPS (Rs)	24.48
Dividend Yield (%)	1.15
Current Price:	Rs 1,730
Sales Growth (3Yrs):	3.87 %
Face Value:	1
Dividend Yield:	1.16 %

Shareholding pattern: The table below highlights the approximate shareholding pattern of HUL.

Holder's Name	% Shareholding
Foreign foundation	12.15%
Promoter	67.19%
General Public	11.29%
Financial Organisations	5.39%
Others	2.10%
NBanksMutualFunds	1.88%

Peer Comparison:The table below highlights the Top 7 companies in the same business, therefore, giving the easy benchmark for comparing HUL with other 6 companies in the same business.

S.No.	Name	Current Price Rs.	Price/Earning Ratio	Market Capitalization Rs.Cr.	Dividend Yield %	Net Profit Qtr Rs.Cr.	Qtr Profit Var %	Sales Qtr Rs.Cr.	Qtr Sales Growth	ROCE %
1	Hind. Unilever	1730.05	67.41	374492.47	1.16	1529	21.56	9487	11.23	196.19
2	Godrej Consumer	1299.6	53.28	88560.47	1.15	405.04	77.45	2476.02	13.72	18.44
3	Dabur India	443.2	55.05	78280.84	1.69	330	19.24	2080.68	16.24	55.17
4	Marico	361.7	54.83	46690.57	1.18	260.13	10.26	2026.79	20.54	48.47
5	Colgate-Palm.	1144.95	43.72	31141	2.1	189.51	22.46	1041.3	6.46	89.26
6	P & G Hygiene	10793.9	85.86	35037.79	3.6	83.24	-16.45	568.89	-0.87	70.99
7	Emami	572.8	78.34	26001.41	0.61	26.46	2873.03	614.38	16.17	24.05

Annual & Quarterly Results: Below is the Quarterly Results of HUL:

	June 2018	Mar 2018	Dec 2017	Sep 2017	June 2017	Mar 2017
Sales	9,487	9,097	8,590	8,309	8,529	8,213
Expenses	7,295	7,113	6,937	6,637	6,680	6,567
Operating Profit	2,192	1,984	1,653	1,672	1,849	1,646
OPM %	23.11%	21.81%	19.24%	20.12%	21.68%	20.04%
Other Income	135	100	158	250	117	87
Depreciation	127	128	121	115	114	108
Interest	7	4	5	6	6	6
Profit before tax	2,193	1,952	1,685	1,801	1,846	1,619
Tax	664	601	359	525	563	436
Net Profit	1,529	1,351	1,326	1,276	1,283	1,183

Annual Results of HUL:

	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013
Sales	34,525	31,890	31,061	30,806	28,019	25,810
Expenses	27,367	25,900	25,453	25,611	23,554	21,846
Operating Profit	7,158	5,990	5,608	5,194	4,465	3,964
OPM %	20.73%	18.78%	18.05%	16.86%	15.94%	15.36%
Other Income	625	824	674	1,297	860	1,255
Interest	20	22	15	17	36	25
Depreciation	478	396	321	287	261	236
Profit before tax	7,285	6,396	5,946	6,187	5,028	4,958
Tax	2,048	1,906	1,809	1,872	1,161	1,161
Net Profit	5,237	4,490	4,137	4,315	3,867	3,797

Cash Flow statement: Readers will find the cash flow statements of HUL of past 6 years.

	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013
Cash from Operating Activity	5,916	4,953	3,974	3,272	3,724	3,530
Cash from Investing Activity	-1,264	-752	-51	280	-513	34
Cash from Financing Activity	-4,651	-4,264	-4,008	-3,450	-2,917	-4,160
Net Cash Flow	1	-63	-85	101	294	-597

Balance Sheet: The below table highlights the balance sheet position of HUL for the past 6 years.

	Mar 2018	Mar 2017	Mar 2016	Mar 2015	Mar 2014	Mar 2013
Share Capital	216	216	216	216	216	216
Reserves	6,859	6,274	6,063	3,508	3,060	2,457
Borrowings	0	0	0	0	0	0
Other Liabilities	10,472	8,673	7,983	10,181	9,956	9,050
Total Liabilities	17,547	15,163	14,262	13,905	13,233	11,723
Fixed Assets	4,142	4,024	2,914	2,458	2,422	2,293
CWIP	430	203	386	479	320	216
Investments	3,111	3,779	2,780	3,278	3,094	2,331
Other Assets	9,864	7,157	8,182	7,690	7,397	6,884
Total Assets	17,547	15,163	14,262	13,905	13,233	11,723

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