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Sat Kartar Shopping Limited IPO

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Issue Open Jan 10, 2025
Issue Close Jan 14, 2025
Price Band ₹ 77 to ₹ 81 per share
Face Value Rs 10/- per share
Issue Size 33.80 Cr
Listing Exchange NSE SME
Issue Type Book build offer
Cut off time for UPI Mandate Confirmation Jan 14, 2025 05:00 PM
Allotment Details Jan 15, 2025
Refunds Jan 16, 2025
Credit of Shares to Demat Jan 16, 2025
Listing On Jan 17, 2025
About the company:

Sat Kartar Shopping Limited is an Ayurveda healthcare company that specializes in providing natural wellness solutions. The company operates in the Direct-to-Consumer (D2C) segment, offering a wide range of Ayurveda products to customers through its own website, third-party e-commerce platforms, TV marketing, and social media channels like Google and Meta.

The company’s business model revolves around a contract manufacturing approach, where it collaborates with trusted third-party manufacturers to focus on high-value activities such as product innovation, branding, marketing, and distribution. By partnering with these manufacturers, Sat Kartar Shopping Limited ensures quality control while maintaining ownership of its formulations and product quality.

Sat Kartar Shopping Limited caters directly to end consumers, delivering holistic, natural remedies and lifestyle products based on traditional Ayurvedic practices. The company leverages deep market insights, Ayurvedic principles, and modern wellness research to develop a product range that is both authentic and innovative, addressing the evolving needs of its customers.

The company’s products are rooted in ancient Ayurvedic wisdom, particularly derived from the Charak Samhita, and are aligned with the government's National Ayush Mission (NAM) that promotes Ayurveda research and education. This strategic focus on Ayurveda and the D2C model allows Sat Kartar Shopping Limited to meet the growing demand for high-quality natural wellness products and strengthen its position in the market.

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