The Ganesh Consumer Products IPO opened for public subscription on September 22, 2025, marking a significant step for the Kolkata-based FMCG company entering the capital markets. The Rs 409-crore IPO has seen a 3% subscription on Day 1, reflecting early investor sentiment in the stock market today.
By 10:50 am on NSE, the IPO had received bids for nearly 2.77 lakh shares, against an offer size of more than 89 lakh shares. Retail investors showed interest with 5% subscription of their reserved portion, while Non-Institutional Investors (NII) accounted for 1%. Qualified Institutional Buyers (QIBs) are yet to make substantial bids.
Market Performance
The debut day of Ganesh Consumer Products IPO highlights moderate investor participation, with retail segments taking the lead. The stock market today shows cautious optimism as investors evaluate the company’s FMCG portfolio, pricing, and growth prospects.
- IPO size: Rs 409 crore
- Fresh issue: Rs 130 crore
- Offer for sale (OFS): Rs 278.8 crore
- Price band: Rs 306-322 per share
Investors can subscribe for a minimum of 46 shares, requiring an investment of Rs 14,812 at the upper price band, with allotments expected to be completed by September 25. The shares are scheduled for listing on September 29.
Company Details
Ganesh Consumer Products Limited (GCPL) is a leading FMCG company in East India, offering packaged consumer staples. Its product range includes:
- Wheat flour (atta), maida, sooji, and dalia
- Packaged instant food mixes
- Spices and ethnic snacks
The company has a strong presence in wheat-based derivatives, ranking as the third largest brand in packaged wheat flour by value in FY25. In East India, GCPL is a top player in gram-based flour products, with approximately 43.4% market share in sattu and 4.9% in besan. In West Bengal, GCPL commands around 40.5% value share for wheat-based products.
IPO Proceeds and Utilization
Ganesh Consumer Products plans to use the IPO proceeds strategically:
- Rs 60 crore for repayment of certain borrowings
- Rs 45 crore for establishing a roasted gram flour and gram flour unit in Darjeeling, West Bengal
- Remaining funds allocated for general corporate purposes
This approach underscores the company’s focus on strengthening operations while expanding production capacity.
Ganesh Consumer Products IPO Anchor Book
Prior to the public subscription, the IPO saw anchor investor participation of Rs 122.3 crore on September 19. Key allocations included:
- Subhkam Ventures, Bengal Finance, Samsung India: Rs 18.98 crore each (5.89 lakh shares each)
- Madhusudan Kela-backed Singularity Equity Fund, Sanshi Fund, PGIM India, LC Pharos Multi Strategy Fund: Rs 8.84 crore each (2.74 lakh shares each)
- Total anchor investors: 13, including Citigroup Global Markets, BNP Paribas Financial Markets, Saint Capital Fund
The robust anchor book signals institutional confidence ahead of the IPO listing.
Summary
The Ganesh Consumer Products IPO demonstrates steady early interest with 3% subscription on Day 1. With a strong FMCG portfolio, established market share in East India, and strategic use of proceeds, the IPO is closely watched by investors tracking the stock market today.
Key takeaways for readers:
- Moderate Day 1 subscription at 3%
- Strong retail investor participation at 5%
- Robust anchor book allocation of Rs 122.3 crore
- Listing scheduled for September 29, 2025
Ganesh Consumer Products is poised to establish its footprint in the Indian stock market, giving investors an opportunity to be part of one of East India’s prominent FMCG players.
Easy & quick
Leave A Comment?